It is evident that today’s consumers, in any sector, have little or nothing in common with the consumers of twenty or twenty-five years ago.
Technology has radically changed almost every major industry as consumers take control and turn the world into a sharing economy. Airbnb has allowed homeowners to compete against major hotel chains; online booking sites like Expedia have eliminated the need for travel agents; Uber has turned the taxi industry on its head. In each case, existing companies in the space have had to adapt their business models or face extinction.
Many people are becoming aware that installing solar is a great energy efficiency upgrade for their homes, and they are eager to contribute towards a cleaner environment, all while improving the value of their property.
At SunContract, one of our primary goals is to ensure our customers have the information they need to make educated decisions about their investments in renewable energy. While there are a lot of resources available both online and offline, it can be overwhelming to navigate, and some of it is just straight up inaccurate!